I don't think most fans in Central Arkansas care at all about Razorback baseball. I'm a Razorback football season-ticket holder, and I could care less about the Hog baseball team. Baseball fans in Central Arkansas are much more likely to drive to Memphis, St. Louis, or Dallas if they are going to drive anywhere to take in a baseball game. A trip to Fayetteville, a longer drive than Memphis, is not in the plans for most, and few really follow Hog baseball unless they get in the College World Series.
I bring this up for a reason. I think Razorback baseball gets an inordinate amount of media coverage in this market. For Exhibit A, turn to page 5C of Friday's Arkansas Democrat-Gazette sports section. Razorback baseball gets the full page for coverage of the weekend series with Tennessee -- and that's after the main story is jumped from page one! I have never seen the Travelers get this kind of treatment whenever they open up a home stand. (Even the Arkansas Twisters arena football team seems to get more space than the Travs.)
And it's not just the newspaper. KARK sports' Razorback Nation, originating from Fayetteville, spends a ton of time on Razorback baseball. It's way overboard for this market and when looked at in comparison to the coverage the Travs will get. On 103.7's Drive Time Sports, whenever Rick Schaeffer starts talking Razorback baseball, I immediately zone out (well, that's not the only topic). Drive Time never gives that much attention to the Travs, which is a shame with so much Major League talent coming through here. Drive Time frequently interviews high school kids on recruiting day, but I did not even hear any mention of Travs stars Howie Kendrick, Erick Aybar, Kendry Morales, or Jered Weaver -- much less any interviews -- last season.
Look how many Major Leaguers went through the Travs and the Texas League as compared to the Razorbacks and the SEC. The current amount of Razorback baseball coverage would be fine if it wasn't so out of proportion with other things baseball fans in Central Arkansas care about -- like the Arkansas Travelers.